With a unique combination of outdoor pursuits, cuisine and culture, Aspen has broken the standards of what a mountain town should be for visitors. To help in planning future events or vacations, the Aspen Chamber Resort Association worked with our team to re-skin their website and added fresh features to their Simpleview content management system (CMS) for easy exploration.

Aspen 2012 Before After
 

Some of the new and enhanced features include:

Social Media Slider - On the left side of each page, we developed a widget that slides open to display all of the social networks used by the resort association. This includes a real-time feed of their tweets and Facebook posts, as well as buttons for eight platforms.


Aspen 2012 Social Slider

"Top 10 Reasons" Widget - To help visitors easily find the best aspects of Aspen, we added a "Top 10 Reasons to Visit Aspen" feature on the bottom of the homepage. This allows one to quickly click on the numbers to learn about the destination's special events, dining and skiing opportunities without having to dig through the site's pages.

Aspen 2012 Top 10 Reasons Footer

Visitor to Membership Transitions - To provide a cohesive feel for all of the resort association's pages, we developed a way for all pages to have uniformity. This includes a full site for members and partners to learn about the latest initiatives and programs, which looks and act like pages for visitors. We even included buttons on both sites for visitors and members to get to the site they need without ever having to leave the planned navigation scheme.

Aspen 2012 Membership Page

Aspen is one of Colorado's favorite year-round resort areas and their newly enhanced website features should help visitors find the destination's activities and culinary delights in a fresh, fun way. If you are looking for a getaway vacation, we suggest looking at Aspen's site for summer and winter packages.